Thursday 19 January 2017

9 technology tools provided by TTAND that support my business


Technology can be a huge headache for people who are not skilled at the many online tools needed to grow your business as a home based agent, or growing agency.  Working from home and having an online business, requires support.  The Travel Agent Next Door provides technology tools to market your business to the public, receive ongoing training and product information, and easily share billing information about the trips you book to ensure you get paid.   You can access this information from anywhere, whether that be from home, a coffee shop, or on a beach, as long as you have good Wifi and a computer.









Here are 9 technology tools you can expect from The Travel Agent Next Door.



1. Training Portal

On joining TTAND you are given extensive training so you can provide expert service to your clients.  You are given a login to a portal that leads you through a series of modules to train you on the history of the travel industry as well as information about various destinations and styles of travel.  Once this is completed, all agents are then prepared for the intensive week long in-class training that follows at TTAND's head office in Toronto.

2. Extranet

The Extranet is a resource portal available to all agents, filled with useful information on suppliers, industry news, ongoing training, upcoming webinars, and supplier events, as well as marketing resources and important company updates.  This portal centralizes and makes sense of the vast amount of information needed to run a business from home, keep you connected no matter where you are in the world, and stay up to date with resources as they are made available.

3. Booking Engines

Each airline and larger suppliers have their own booking engines, as well as consolidators who group together multiple brands under one umbrella for easier search capabilities. To build these relationships as an independent agent would take years, and only when you were able to grow your client database to a significant size. TTAND provides these preferred relationships and booking tools so that a new agent can hit the ground running with their business.

4. CRM

ClientLinq is a client relationship management software tool (CRM) where the agent records the customers' personal information and marketing preferences, as well as all the trips they have taken.  It allows the agent to efficiently manage the relationship, stay up to date with their clients' history and keep organized with upcoming trips.

5. Accounting

In the ClientLinq system, each agent is able to record all the necessary trip costs, commissions and service fees for their clients so that commissions paid out by suppliers, and any money owed to you, can be issued to the correct agent, a feat of accounting mastery which is a mystery to most agents.


6. Website

All agents are issued with a robust website built on a wordpress style site, complete with built in landing pages, supplier offers and trip information, that are updated for you.  The site, however, is customizable if you are a niche agent and want to put specific content that relates closely to your offerings.  You can create pages that are specific to your style of travel and the suppliers you prefer to work with.  Training is available to help you navigate building a website if you need assistance.


7. Email Marketing

Email marketing is key to the success of any agent. Being able to stay top of mind with customers who are considering their options, so that when they are ready to make a decision, they contact you to help them with their travel plans. The Travel Agent Next Door sends out regular emails to your clients based on their travel style preferences you allocate in their profile in the CRM system.
 
8. Lead Generation

Websites are often no more than a calling card. The TTAND website given to each agent contains an additional lead generation tool to help you follow up with people who come to your website.  Each page has a call to action to the customer to input contact information.  Once entered, you are notified either via email or through the back end dashboard, so that you can follow up with them and help them with their enquiry, and ultimately get the booking.

9. Metrics

Tracking how people are coming to your website or respond to your digital marketing efforts is essential to the success of any digital marketing strategy.  Along with the website, email marketing and any other social media campaigns you create for your business, you are able to track the traffic that you drive to your website, and see where it comes from.  Digital marketing can get expensive quickly so it's helpful to know where your customers are coming from and how well each of your various marketing campaigns are doing so you can optimize your strategy.


For more information about The Travel Agent Next Door please visit www.thetravelagentnextdoor.com

1 comment:

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